/* ============================================================
   WILD MÔN BATH AND BODY — storefront design system
   Ecru / navy / cerise / sea-glass · Spectral + Hanken Grotesk
   ============================================================ */

/* ---------- tokens ---------- */
:root{
  --ecru:        #ebe5d6;   /* dominant background, from label stock */
  --ecru-deep:   #e1dac6;   /* alt sections, borders */
  --ecru-line:   #cfc6ad;   /* hairlines on ecru */
  --paper:       #f3efe4;   /* lifted cards */
  --ink:         #1e2a4a;   /* navy — primary text, relaxing range */
  --ink-70:      #4a536b;
  --text:        #2b2b2b;   /* soft charcoal body */
  --cerise:      #d6166a;   /* invigorating range, punctuation */
  --teal:        #3e7c84;   /* sea-glass, soap */
  --gold:        #b08a3e;

  --serif: "Spectral", "Times New Roman", serif;
  --sans:  "Hanken Grotesk", system-ui, -apple-system, sans-serif;

  --maxw: 1320px;
  --gut: clamp(24px, 5.5vw, 108px);   /* page side padding */
  --label: 0.72rem;

  --ease: cubic-bezier(.22,.61,.36,1);
}

*{box-sizing:border-box;}
html{-webkit-font-smoothing:antialiased;text-rendering:optimizeLegibility;}
body{
  margin:0;
  background:var(--ecru);
  color:var(--text);
  font-family:var(--sans);
  font-size:17px;
  line-height:1.62;
  font-weight:400;
  letter-spacing:.005em;
  overflow-x:hidden;
}
img{display:block;max-width:100%;}
a{color:inherit;text-decoration:none;}
button{font-family:inherit;cursor:pointer;border:none;background:none;color:inherit;}

/* ---------- type ---------- */
h1,h2,h3,h4{
  font-family:var(--serif);
  color:var(--ink);
  font-weight:400;
  line-height:1.06;
  letter-spacing:-.01em;
  margin:0;
  text-wrap:balance;
}
.serif{font-family:var(--serif);}
.italic{font-style:italic;}

.display{
  font-size:clamp(2.9rem, 7.2vw, 6.6rem);
  font-weight:300;
  line-height:0.98;
  letter-spacing:-.02em;
}
.h-xl{font-size:clamp(2.2rem,4.6vw,3.9rem);font-weight:300;}
.h-lg{font-size:clamp(1.7rem,3vw,2.7rem);font-weight:400;}
.h-md{font-size:clamp(1.35rem,2vw,1.85rem);font-weight:400;}

.eyebrow{
  font-family:var(--sans);
  font-size:var(--label);
  font-weight:600;
  letter-spacing:.22em;
  text-transform:uppercase;
  color:var(--ink);
}
.eyebrow.cerise{color:var(--cerise);}
.eyebrow.teal{color:var(--teal);}

.lede{
  font-size:clamp(1.05rem,1.5vw,1.3rem);
  line-height:1.55;
  color:var(--text);
  max-width:46ch;
  text-wrap:pretty;
}
.scent{
  font-family:var(--serif);
  font-style:italic;
  font-size:1.02rem;
  color:var(--ink-70);
}
.muted{color:var(--ink-70);}
.welsh{font-style:italic;color:var(--teal);}

/* ---------- layout helpers ---------- */
.wrap{max-width:var(--maxw);margin:0 auto;padding-inline:var(--gut);}
.section{padding-block:clamp(92px,12.5vw,184px);}
.section-sm{padding-block:clamp(66px,8.5vw,124px);}
.center{text-align:center;}
.divider{height:1px;background:var(--ecru-line);border:0;margin:0;}

/* ---------- buttons / links ---------- */
.btn{
  display:inline-flex;align-items:center;gap:.6em;
  font-family:var(--sans);font-size:.82rem;font-weight:600;
  letter-spacing:.16em;text-transform:uppercase;
  padding:1.05em 2.2em;border-radius:0;
  background:var(--ink);color:var(--ecru);
  transition:background .4s var(--ease),color .4s var(--ease);
}
.btn:hover{background:#16203a;}
.btn--cerise{background:var(--cerise);color:#fff;}
.btn--cerise:hover{background:#b81159;}
.btn--ghost{background:transparent;color:var(--ink);box-shadow:inset 0 0 0 1px var(--ink);}
.btn--ghost:hover{background:var(--ink);color:var(--ecru);}
.btn--block{width:100%;justify-content:center;}

.link-ul{
  display:inline-flex;align-items:center;gap:.55em;
  font-size:.78rem;font-weight:600;letter-spacing:.16em;text-transform:uppercase;
  color:var(--ink);padding-bottom:4px;
  background-image:linear-gradient(var(--ink),var(--ink));
  background-size:100% 1px;background-repeat:no-repeat;background-position:0 100%;
  transition:background-size .45s var(--ease);
}
.link-ul:hover{background-size:0% 1px;}
.link-ul .arr{transition:transform .4s var(--ease);}
.link-ul:hover .arr{transform:translateX(5px);}

/* ============================================================
   HEADER
   ============================================================ */
.topbar{
  background:var(--ink);color:var(--ecru);
  font-size:.7rem;letter-spacing:.18em;text-transform:uppercase;font-weight:500;
  text-align:center;padding:9px 16px;
}
.topbar .welsh{color:#c9d0e4;font-style:italic;letter-spacing:.04em;text-transform:none;}

.header{
  position:sticky;top:0;z-index:60;
  background:var(--ecru);
  border-bottom:1px solid transparent;
  transition:background .4s var(--ease),border-color .4s var(--ease);
}
.header.solid{border-color:var(--ecru-line);}
.header__row{
  display:grid;grid-template-columns:1fr auto 1fr;align-items:center;
  padding-block:18px;
}
.header__nav{display:flex;gap:30px;align-items:center;}
.header__nav a{
  font-size:.76rem;letter-spacing:.13em;text-transform:uppercase;font-weight:600;color:var(--ink);
  position:relative;padding-block:6px;
}
.header__nav a::after{
  content:"";position:absolute;left:0;bottom:0;width:0;height:1px;background:var(--ink);
  transition:width .4s var(--ease);
}
.header__nav a:hover::after,.header__nav a.active::after{width:100%;}
.header__nav a.active{color:var(--ink);}

.brand{
  font-family:var(--serif);font-weight:400;color:var(--ink);
  text-align:center;line-height:.9;letter-spacing:.02em;
}
.brand b{display:block;font-size:1.5rem;font-weight:500;letter-spacing:.16em;text-transform:uppercase;}
.brand small{display:block;font-family:var(--sans);font-size:.56rem;letter-spacing:.42em;text-transform:uppercase;font-weight:600;color:var(--ink-70);margin-top:5px;}

.header__util{display:flex;gap:22px;justify-content:flex-end;align-items:center;}
.header__util button{font-size:.76rem;letter-spacing:.13em;text-transform:uppercase;font-weight:600;color:var(--ink);display:flex;align-items:center;gap:7px;}
.bag-count{
  display:inline-grid;place-items:center;min-width:19px;height:19px;padding:0 5px;
  background:var(--cerise);color:#fff;border-radius:999px;font-size:.62rem;letter-spacing:0;font-weight:700;
  transform:scale(0);transition:transform .35s var(--ease);
}
.bag-count.show{transform:scale(1);}
.burger{display:none;}

/* sub nav (concern row) — only on shop */
.subnav{border-top:1px solid var(--ecru-line);border-bottom:1px solid var(--ecru-line);background:var(--ecru);}
.subnav__row{display:flex;gap:6px;flex-wrap:wrap;justify-content:center;padding-block:14px;}
.tab{
  font-size:.74rem;letter-spacing:.13em;text-transform:uppercase;font-weight:600;color:var(--ink-70);
  padding:9px 18px;border-radius:999px;transition:.3s var(--ease);white-space:nowrap;
  box-shadow:inset 0 0 0 1px transparent;
}
.tab:hover{color:var(--ink);}
.tab.active{color:var(--ink);box-shadow:inset 0 0 0 1px var(--ink);}
.tab.active[data-fam="invigorating"]{color:var(--cerise);box-shadow:inset 0 0 0 1px var(--cerise);}
.tab.active[data-fam="relaxing"]{color:var(--ink);box-shadow:inset 0 0 0 1px var(--ink);}

/* ============================================================
   VIEWS
   ============================================================ */
.view{display:none;animation:fade .7s var(--ease);}
.view.active{display:block;}
@keyframes fade{from{opacity:0;transform:translateY(8px);}to{opacity:1;transform:none;}}

/* ---------- HERO ---------- */
.hero{position:relative;min-height:clamp(560px,90vh,920px);display:flex;align-items:flex-end;color:var(--ecru);}
.hero__bg{position:absolute;inset:0;overflow:hidden;}
.hero__bg img{width:100%;height:100%;object-fit:cover;object-position:center 42%;}
.hero__bg::after{content:"";position:absolute;inset:0;background:linear-gradient(180deg,rgba(20,22,30,.16) 0%,rgba(20,22,30,0) 32%,rgba(20,22,30,.55) 100%);}
.hero__inner{position:relative;z-index:2;width:100%;padding-bottom:clamp(48px,7vw,96px);}
.hero .eyebrow{color:#e7e1d2;}
.hero__title{color:#f6f2e7;max-width:18ch;margin:.4em 0 .6em;}
.hero__sub{color:#ece7da;max-width:40ch;font-size:clamp(1rem,1.4vw,1.22rem);line-height:1.5;}
.hero__cta{margin-top:30px;display:flex;gap:16px;flex-wrap:wrap;align-items:center;}
.hero__cta .btn--ghost{box-shadow:inset 0 0 0 1px rgba(246,242,231,.6);color:#f6f2e7;}
.hero__cta .btn--ghost:hover{background:#f6f2e7;color:var(--ink);}
.hero__welsh{position:absolute;z-index:2;right:var(--gut);top:clamp(36px,9vh,120px);writing-mode:vertical-rl;font-family:var(--serif);font-style:italic;font-size:.95rem;letter-spacing:.04em;color:#e7e1d2;opacity:.9;}

/* ---------- hero variants (tweakable) ---------- */
body:not([data-hero="fullbleed"]) .hero__welsh{display:none;}

/* SPLIT — text left on ecru, image right */
body[data-hero="split"] .hero{
  min-height:clamp(500px,80vh,800px);display:grid;grid-template-columns:1.05fr 1fr;
  align-items:stretch;background:var(--ecru);color:var(--ink);}
body[data-hero="split"] .hero__bg{position:relative;order:2;}
body[data-hero="split"] .hero__bg::after{display:none;}
body[data-hero="split"] .hero__bg img{object-position:center;}
body[data-hero="split"] .hero__inner{max-width:none;display:flex;flex-direction:column;
  justify-content:center;padding:clamp(34px,4.5vw,80px) clamp(28px,4vw,72px);}
body[data-hero="split"] .hero .eyebrow,
body[data-hero="split"] .hero__title{color:var(--ink);}
body[data-hero="split"] .hero__sub{color:var(--text);}
body[data-hero="split"] .hero__cta .btn--ghost{box-shadow:inset 0 0 0 1px var(--ink);color:var(--ink);}
body[data-hero="split"] .hero__cta .btn--ghost:hover{background:var(--ink);color:var(--ecru);}

/* TYPOGRAPHIC — centred headline on ecru, image band below */
body[data-hero="typographic"] .hero{
  display:flex;flex-direction:column;min-height:auto;background:var(--ecru);color:var(--ink);align-items:stretch;}
body[data-hero="typographic"] .hero__inner{order:0;text-align:center;max-width:960px;margin:0 auto;
  padding-top:clamp(50px,7vw,118px);padding-bottom:clamp(34px,4vw,58px);}
body[data-hero="typographic"] .hero .eyebrow,
body[data-hero="typographic"] .hero__title{color:var(--ink);}
body[data-hero="typographic"] .hero__title{max-width:none;font-size:clamp(3rem,8vw,7rem);margin-inline:auto;}
body[data-hero="typographic"] .hero__sub{color:var(--text);margin-inline:auto;}
body[data-hero="typographic"] .hero__cta{justify-content:center;}
body[data-hero="typographic"] .hero__cta .btn--ghost{box-shadow:inset 0 0 0 1px var(--ink);color:var(--ink);}
body[data-hero="typographic"] .hero__cta .btn--ghost:hover{background:var(--ink);color:var(--ecru);}
body[data-hero="typographic"] .hero__bg{position:relative;order:1;height:clamp(300px,46vh,560px);}
body[data-hero="typographic"] .hero__bg::after{display:none;}

/* ACCENT emphasis — cerise-led swaps the primary action colour */
body[data-accent="cerise"] .btn:not(.btn--ghost):not(.btn--cerise){background:var(--cerise);color:#fff;}
body[data-accent="cerise"] .btn:not(.btn--ghost):not(.btn--cerise):hover{background:#b81159;}
body[data-accent="cerise"] .header__nav a::after,
body[data-accent="cerise"] .header__nav a.active::after{background:var(--cerise);}
body[data-accent="cerise"] .link-ul{color:var(--cerise);background-image:linear-gradient(var(--cerise),var(--cerise));}

/* ---------- story strip (light) ---------- */
.story .wrap{display:grid;grid-template-columns:1.1fr 1fr;gap:clamp(48px,7vw,116px);align-items:center;}
.story h2{color:var(--ink);}
.story p{color:var(--text);max-width:48ch;}
.story .eyebrow{color:var(--ink);}
.facts{display:flex;gap:44px;margin-top:40px;flex-wrap:wrap;}
.fact{max-width:15ch;}
.fact b{display:block;font-family:var(--serif);font-size:1.7rem;color:var(--ink);font-weight:400;line-height:1;}
.fact span{font-size:.8rem;color:var(--ink-70);letter-spacing:.04em;}
.story__media{aspect-ratio:4/5;overflow:hidden;}
.story__media img{width:100%;height:100%;object-fit:cover;}

/* ---------- concern cards ---------- */
.concerns__head{display:flex;justify-content:space-between;align-items:flex-end;gap:30px;margin-bottom:64px;flex-wrap:wrap;}
.concern-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:clamp(16px,2vw,30px);}
.ccard{display:block;position:relative;}
.ccard__media{aspect-ratio:3/4;overflow:hidden;position:relative;}
.ccard__media img{width:100%;height:100%;object-fit:cover;transition:transform 1.1s var(--ease),filter .6s;}
.ccard:hover .ccard__media img{transform:scale(1.05);}
.ccard__media::after{content:"";position:absolute;inset:0;background:linear-gradient(180deg,rgba(20,22,30,0) 45%,rgba(20,22,30,.5) 100%);}
.ccard__tag{position:absolute;left:18px;top:18px;z-index:2;font-size:.62rem;letter-spacing:.2em;text-transform:uppercase;font-weight:700;color:#fff;padding:6px 12px;background:rgba(30,42,74,.62);backdrop-filter:blur(3px);}
.ccard__tag.cerise{background:rgba(214,22,106,.82);}
.ccard__cap{position:absolute;left:24px;bottom:22px;right:24px;z-index:2;color:#f6f2e7;}
.ccard__cap h3{color:#f6f2e7;font-size:1.7rem;font-weight:400;margin-bottom:6px;}
.ccard__cap .ws{font-size:.78rem;letter-spacing:.04em;color:#e7e1d2;font-family:var(--serif);font-style:italic;}
.ccard__arrow{display:inline-flex;align-items:center;gap:.5em;margin-top:12px;font-size:.7rem;letter-spacing:.16em;text-transform:uppercase;font-weight:600;color:#f6f2e7;border-bottom:1px solid rgba(246,242,231,.5);padding-bottom:3px;}

/* ---------- product cards / grid ---------- */
.prow__head{display:flex;justify-content:space-between;align-items:flex-end;gap:24px;margin-bottom:56px;flex-wrap:wrap;}
.pgrid{display:grid;grid-template-columns:repeat(4,1fr);gap:clamp(16px,2vw,34px) clamp(14px,1.6vw,26px);}
.pgrid--3{grid-template-columns:repeat(3,1fr);}
.pcard{display:flex;flex-direction:column;text-align:center;position:relative;}
.pcard__media{position:relative;aspect-ratio:4/5;background:var(--paper);overflow:hidden;margin-bottom:18px;}
.pcard__media img{width:100%;height:100%;object-fit:cover;transition:transform 1s var(--ease);}
.pcard:hover .pcard__media img{transform:scale(1.045);}
.pcard__fam{position:absolute;left:0;top:0;width:5px;height:46px;background:var(--ink);}
.pcard__fam.cerise{background:var(--cerise);}
.pcard__add{
  position:absolute;left:14px;right:14px;bottom:14px;z-index:3;
  background:var(--ink);color:var(--ecru);font-size:.72rem;letter-spacing:.16em;text-transform:uppercase;font-weight:600;
  padding:13px;opacity:0;transform:translateY(10px);transition:.45s var(--ease);
}
.pcard:hover .pcard__add{opacity:1;transform:none;}
.pcard__add:hover{background:#16203a;}
.pcard__name{font-family:var(--serif);font-size:1.18rem;color:var(--ink);line-height:1.18;margin-bottom:5px;font-weight:400;}
.pcard__scent{font-family:var(--serif);font-style:italic;font-size:.86rem;color:var(--ink-70);margin-bottom:9px;text-wrap:pretty;}
.pcard__price{font-size:.92rem;letter-spacing:.02em;color:var(--text);font-variant-numeric:tabular-nums;}
.pcard__price .soon{font-size:.7rem;letter-spacing:.12em;text-transform:uppercase;color:var(--ink-70);}

/* placeholder media (no real isolated shot) */
.ph{position:relative;width:100%;height:100%;display:grid;place-items:center;
  background:
    repeating-linear-gradient(135deg,transparent 0 11px,rgba(30,42,74,.045) 11px 12px),
    var(--paper);
  color:var(--ink-70);}
.ph__lab{font-family:"Hanken Grotesk",monospace;font-size:.62rem;letter-spacing:.08em;text-transform:uppercase;text-align:center;padding:0 14px;line-height:1.5;}
.ph__lab b{display:block;color:var(--ink);font-weight:700;letter-spacing:.04em;margin-bottom:3px;}
.ph__icon{width:34px;height:34px;border:1px solid var(--ecru-line);border-radius:999px;margin:0 auto 12px;display:grid;place-items:center;font-family:var(--serif);color:var(--ink-70);}

/* ---------- editorial teaser ---------- */
.teaser{display:grid;grid-template-columns:1fr 1fr;}
.teaser__cell{position:relative;min-height:clamp(360px,42vw,560px);display:flex;align-items:flex-end;color:#f6f2e7;overflow:hidden;}
.teaser__cell img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;transition:transform 1.2s var(--ease);}
.teaser__cell:hover img{transform:scale(1.05);}
.teaser__cell::after{content:"";position:absolute;inset:0;background:linear-gradient(180deg,rgba(20,22,30,.1),rgba(20,22,30,.62));}
.teaser__in{position:relative;z-index:2;padding:clamp(28px,4vw,56px);}
.teaser__in h3{color:#f6f2e7;font-size:clamp(1.7rem,2.8vw,2.6rem);font-weight:300;margin-bottom:10px;}
.teaser__in p{color:#e7e1d2;max-width:34ch;margin-bottom:18px;}

/* ============================================================
   SHOP / COLLECTION
   ============================================================ */
.collhead{padding-top:clamp(40px,6vw,80px);padding-bottom:clamp(28px,4vw,52px);text-align:center;}
.collhead .display{margin:.18em 0 .3em;}
.collhead .lede{margin-inline:auto;}
.collbar{display:flex;justify-content:space-between;align-items:baseline;gap:18px;margin-bottom:34px;border-bottom:1px solid var(--ecru-line);padding-bottom:16px;flex-wrap:wrap;}
.collbar .count{font-size:.78rem;letter-spacing:.13em;text-transform:uppercase;color:var(--ink-70);font-weight:600;}
.sortsel{font-size:.78rem;letter-spacing:.1em;text-transform:uppercase;color:var(--ink);font-weight:600;background:transparent;border:0;}

/* ============================================================
   PDP
   ============================================================ */
.pdp{padding-top:clamp(26px,3vw,46px);}
.crumbs{font-size:.72rem;letter-spacing:.13em;text-transform:uppercase;color:var(--ink-70);font-weight:600;margin-bottom:26px;display:flex;gap:10px;align-items:center;flex-wrap:wrap;}
.crumbs a:hover{color:var(--ink);}
.pdp__grid{display:grid;grid-template-columns:1.15fr .85fr;gap:clamp(34px,5vw,84px);align-items:start;}
.pdp__gallery{display:grid;grid-template-columns:1fr 1fr;gap:12px;position:sticky;top:96px;}
.pdp__gallery .g-main{grid-column:1 / -1;aspect-ratio:4/5;overflow:hidden;}
.pdp__gallery img{width:100%;height:100%;object-fit:cover;}
.pdp__gallery .g-sub{aspect-ratio:1/1;overflow:hidden;}

.pdp__info{padding-top:6px;}
.pdp__fam{display:inline-flex;align-items:center;gap:9px;font-size:.7rem;letter-spacing:.18em;text-transform:uppercase;font-weight:700;color:var(--ink);margin-bottom:16px;}
.pdp__fam .dot{width:9px;height:9px;border-radius:999px;background:var(--ink);}
.pdp__fam.cerise{color:var(--cerise);}
.pdp__fam.cerise .dot{background:var(--cerise);}
.pdp__title{font-size:clamp(2rem,3.4vw,3.1rem);font-weight:300;margin-bottom:10px;}
.pdp__scent{font-family:var(--serif);font-style:italic;font-size:1.2rem;color:var(--ink-70);margin-bottom:22px;}
.pdp__price{font-size:1.25rem;color:var(--ink);margin-bottom:26px;font-variant-numeric:tabular-nums;}
.pdp__price small{font-size:.8rem;color:var(--ink-70);}
.pdp__desc{font-size:1.05rem;line-height:1.66;color:var(--text);max-width:48ch;margin-bottom:30px;text-wrap:pretty;}
.pdp__desc p{margin:0 0 1em;}
.qty{display:flex;align-items:center;gap:0;border:1px solid var(--ink);width:max-content;margin-bottom:16px;}
.qty button{width:46px;height:50px;font-size:1.1rem;color:var(--ink);}
.qty span{min-width:44px;text-align:center;font-variant-numeric:tabular-nums;font-weight:600;}
.pdp__buy{display:flex;gap:12px;align-items:stretch;margin-bottom:30px;flex-wrap:wrap;}
.pdp__buy .btn{flex:1;min-width:200px;}
.creds{display:flex;gap:22px;flex-wrap:wrap;border-top:1px solid var(--ecru-line);border-bottom:1px solid var(--ecru-line);padding:18px 0;margin-bottom:8px;}
.cred{display:flex;align-items:center;gap:9px;font-size:.78rem;letter-spacing:.04em;color:var(--ink);}
.cred .ic{width:22px;height:22px;flex:none;color:var(--teal);}

.acc{border-bottom:1px solid var(--ecru-line);}
.acc__h{width:100%;display:flex;justify-content:space-between;align-items:center;padding:20px 0;text-align:left;font-family:var(--serif);font-size:1.18rem;color:var(--ink);}
.acc__h .pm{font-family:var(--sans);font-size:1.4rem;color:var(--ink-70);transition:transform .4s var(--ease);font-weight:300;}
.acc.open .acc__h .pm{transform:rotate(45deg);}
.acc__c{max-height:0;overflow:hidden;transition:max-height .55s var(--ease);}
.acc__c-in{padding:0 0 24px;color:var(--text);font-size:.98rem;line-height:1.62;}
.acc__c-in .ingr{color:var(--ink-70);font-size:.92rem;line-height:1.7;}
.acc__c-in .alg{margin-top:12px;font-size:.82rem;letter-spacing:.04em;color:var(--ink);}
.acc__c-in dt{font-weight:600;color:var(--ink);margin-top:14px;}

.pdp__concern{margin-top:8px;background:var(--paper);padding:26px 28px;display:flex;gap:20px;align-items:center;justify-content:space-between;flex-wrap:wrap;}
.pdp__concern h4{font-size:1.3rem;font-weight:400;margin-bottom:4px;}
.pdp__concern p{font-size:.92rem;color:var(--ink-70);max-width:40ch;}

/* poem block (light, framed) */
.poem{background:transparent;color:var(--ink);text-align:center;}
.poem.framed{border-top:1px solid var(--ecru-line);border-bottom:1px solid var(--ecru-line);}
.poem .wrap{max-width:760px;}
.poem .cy{font-family:var(--serif);font-style:italic;font-size:clamp(1.5rem,3vw,2.3rem);font-weight:300;line-height:1.4;color:var(--ink);}
.poem .en{font-family:var(--serif);font-style:italic;font-size:1.02rem;color:var(--teal);line-height:1.5;margin-top:18px;}
.poem .by{font-size:.7rem;letter-spacing:.2em;text-transform:uppercase;color:var(--ink-70);margin-top:22px;font-family:var(--sans);font-weight:600;}

/* ============================================================
   EDITORIAL (Why seaweed?)
   ============================================================ */
.ed-hero{position:relative;min-height:clamp(440px,72vh,760px);display:flex;align-items:flex-end;color:#f6f2e7;}
.ed-hero img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;}
.ed-hero::after{content:"";position:absolute;inset:0;background:linear-gradient(180deg,rgba(20,22,30,.18),rgba(20,22,30,.6));}
.ed-hero__in{position:relative;z-index:2;padding-bottom:clamp(40px,6vw,80px);}
.ed-hero__in .display{color:#f6f2e7;max-width:16ch;}
.ed-lede{max-width:62ch;margin:0 auto;text-align:center;}
.ed-lede .h-lg{margin-bottom:0;}
.ed-drop{font-size:clamp(1.2rem,1.8vw,1.5rem);line-height:1.62;color:var(--text);text-wrap:pretty;}
.ed-drop:first-letter{font-family:var(--serif);float:left;font-size:4.4em;line-height:.78;padding:6px 12px 0 0;color:var(--teal);font-weight:400;}
.ed-split{display:grid;grid-template-columns:1fr 1fr;gap:clamp(34px,5vw,80px);align-items:center;}
.ed-split.flip .ed-split__media{order:2;}
.ed-split__media{aspect-ratio:4/5;overflow:hidden;}
.ed-split__media img{width:100%;height:100%;object-fit:cover;}
.ed-split__txt h3{font-size:clamp(1.6rem,2.6vw,2.4rem);font-weight:300;margin-bottom:16px;}
.ed-split__txt p{color:var(--text);max-width:46ch;margin:0 0 1em;}
.ed-figrow{display:grid;grid-template-columns:repeat(3,1fr);gap:14px;}
.ed-figrow figure{margin:0;}
.ed-figrow .im{aspect-ratio:3/4;overflow:hidden;}
.ed-figrow img{width:100%;height:100%;object-fit:cover;}
.ed-figrow figcaption{font-size:.78rem;color:var(--ink-70);margin-top:10px;font-style:italic;font-family:var(--serif);}
.ed-steps{counter-reset:s;display:grid;grid-template-columns:repeat(3,1fr);gap:clamp(20px,3vw,46px);}
.ed-step{border-top:2px solid var(--ink);padding-top:18px;}
.ed-step::before{counter-increment:s;content:"0" counter(s);font-family:var(--serif);font-size:1.5rem;color:var(--teal);display:block;margin-bottom:10px;}
.ed-step h4{font-size:1.2rem;font-weight:400;margin-bottom:8px;}
.ed-step p{font-size:.94rem;color:var(--ink-70);}

/* pull quote */
.pull{text-align:center;max-width:24ch;margin:0 auto;}
.pull .q{font-family:var(--serif);font-weight:300;font-size:clamp(1.8rem,4vw,3.2rem);line-height:1.15;color:var(--ink);}

/* ============================================================
   FOOTER
   ============================================================ */
.footer{background:var(--ink);color:var(--ecru);padding-top:clamp(56px,7vw,96px);}
.footer a:hover{color:#fff;}
.footer__top{display:grid;grid-template-columns:1.5fr repeat(3,1fr);gap:40px;padding-bottom:56px;border-bottom:1px solid rgba(246,242,231,.16);}
.footer .brand{text-align:left;color:#f6f2e7;}
.footer .brand b{color:#f6f2e7;}
.footer .brand small{color:#aeb6cd;}
.footer__col h5{font-size:.7rem;letter-spacing:.18em;text-transform:uppercase;color:#aeb6cd;font-weight:600;margin:0 0 16px;font-family:var(--sans);}
.footer__col a{display:block;color:#d8d2c4;font-size:.94rem;margin-bottom:11px;}
.footer__intro{color:#d8d2c4;max-width:34ch;font-size:.96rem;margin:16px 0 22px;}
.signup{display:flex;border:1px solid rgba(246,242,231,.3);max-width:300px;}
.signup input{flex:1;background:transparent;border:0;color:#f6f2e7;padding:12px 14px;font-family:var(--sans);font-size:.86rem;}
.signup input::placeholder{color:#8b93ad;}
.signup button{padding:0 16px;color:#f6f2e7;font-size:1.1rem;}
.footer__bottom{display:flex;justify-content:space-between;gap:20px;padding:24px 0 40px;font-size:.78rem;color:#8b93ad;flex-wrap:wrap;}
.footer__bottom .welsh{color:#aeb6cd;}

/* ============================================================
   CART DRAWER
   ============================================================ */
.scrim{position:fixed;inset:0;background:rgba(20,22,30,.42);opacity:0;visibility:hidden;transition:.4s var(--ease);z-index:90;}
.scrim.show{opacity:1;visibility:visible;}
.drawer{position:fixed;top:0;right:0;height:100%;width:min(430px,92vw);background:var(--ecru);z-index:100;
  transform:translateX(100%);transition:transform .5s var(--ease);display:flex;flex-direction:column;box-shadow:-20px 0 60px rgba(20,22,30,.16);}
.drawer.show{transform:none;}
.drawer__head{display:flex;justify-content:space-between;align-items:center;padding:24px 26px;border-bottom:1px solid var(--ecru-line);}
.drawer__head h3{font-size:1.3rem;font-weight:400;}
.drawer__head button{font-size:.78rem;letter-spacing:.14em;text-transform:uppercase;font-weight:600;color:var(--ink-70);}
.drawer__body{flex:1;overflow-y:auto;padding:8px 26px;}
.drawer__empty{text-align:center;color:var(--ink-70);padding:60px 20px;}
.drawer__empty .serif{font-size:1.3rem;color:var(--ink);display:block;margin-bottom:8px;}
.citem{display:grid;grid-template-columns:64px 1fr auto;gap:16px;padding:20px 0;border-bottom:1px solid var(--ecru-line);align-items:center;}
.citem__img{width:64px;height:78px;overflow:hidden;background:var(--paper);}
.citem__img img,.citem__img .ph{width:100%;height:100%;object-fit:cover;}
.citem__name{font-family:var(--serif);font-size:1rem;color:var(--ink);line-height:1.2;}
.citem__scent{font-family:var(--serif);font-style:italic;font-size:.78rem;color:var(--ink-70);margin:3px 0 8px;}
.citem__qty{display:flex;align-items:center;gap:12px;font-size:.84rem;}
.citem__qty button{width:24px;height:24px;border:1px solid var(--ecru-line);color:var(--ink);border-radius:999px;line-height:1;}
.citem__price{font-size:.9rem;color:var(--ink);font-variant-numeric:tabular-nums;text-align:right;}
.citem__rm{font-size:.66rem;letter-spacing:.1em;text-transform:uppercase;color:var(--ink-70);margin-top:6px;display:block;text-align:right;}
.citem__rm:hover{color:var(--cerise);}
.drawer__foot{padding:22px 26px;border-top:1px solid var(--ecru-line);}
.drawer__sub{display:flex;justify-content:space-between;font-size:.95rem;margin-bottom:6px;}
.drawer__sub b{font-family:var(--serif);font-size:1.25rem;color:var(--ink);font-weight:400;}
.drawer__note{font-size:.76rem;color:var(--ink-70);margin-bottom:16px;}

/* toast */
.toast{position:fixed;left:50%;bottom:30px;transform:translate(-50%,30px);background:var(--ink);color:var(--ecru);
  padding:14px 24px;font-size:.82rem;letter-spacing:.06em;z-index:120;opacity:0;transition:.4s var(--ease);pointer-events:none;}
.toast.show{opacity:1;transform:translate(-50%,0);}

/* mobile menu */
.mmenu{position:fixed;inset:0;background:var(--ecru);z-index:95;transform:translateY(-100%);transition:transform .5s var(--ease);padding:90px var(--gut) 40px;overflow-y:auto;}
.mmenu.show{transform:none;}
.mmenu a{display:block;font-family:var(--serif);font-size:1.8rem;color:var(--ink);padding:14px 0;border-bottom:1px solid var(--ecru-line);}
.mmenu .close{position:absolute;top:22px;right:var(--gut);font-size:.8rem;letter-spacing:.14em;text-transform:uppercase;font-weight:600;}

/* ============================================================
   RESPONSIVE
   ============================================================ */
@media (max-width:1080px){
  .pgrid{grid-template-columns:repeat(3,1fr);}
  .footer__top{grid-template-columns:1fr 1fr;gap:34px;}
}
@media (max-width:860px){
  body{font-size:16px;}
  .header__nav,.header__util .u-search{display:none;}
  .burger{display:flex;align-items:center;gap:8px;}
  .header__row{grid-template-columns:auto 1fr auto;}
  .header__nav{display:none;}
  .brand{justify-self:center;}
  .story .wrap{grid-template-columns:1fr;}
  body[data-hero="split"] .hero{grid-template-columns:1fr;min-height:auto;}
  body[data-hero="split"] .hero__bg{min-height:320px;order:0;}
  .story__media{aspect-ratio:16/10;}
  .concern-grid{grid-template-columns:1fr;gap:14px;}
  .ccard__media{aspect-ratio:16/11;}
  .pdp__grid{grid-template-columns:1fr;}
  .pdp__gallery{position:static;}
  .teaser{grid-template-columns:1fr;}
  .ed-split{grid-template-columns:1fr;gap:24px;}
  .ed-split.flip .ed-split__media{order:0;}
  .ed-steps,.ed-figrow{grid-template-columns:1fr;}
  .ed-figrow{gap:24px;}
  .poem .en{padding-inline:10px;}
}
@media (max-width:560px){
  .pgrid,.pgrid--3{grid-template-columns:repeat(2,1fr);gap:22px 14px;}
  .footer__top{grid-template-columns:1fr;}
  .hero__welsh{display:none;}
  .facts{gap:24px;}
  .pcard__add{opacity:1;transform:none;position:static;margin-top:4px;padding:11px;}
}